It’s the International Women’s Day today and I thought I’d highlight it by bringing up some important moments in the Western fashion history that in one way or another have been of significance for feminism. Fashion might be thought of as a superficiality but it’s also a canvas of society. Our values, ideals, culture and societal conditions. What we wear says something about how we live and have always done so. With that said, here’s some moments in the fashion history where progress was made!
Feminist Moments In The Fashion History
Coco Chanel
The legendary French fashion designer was a breath of fresh air in the early decades of the 20th century. Women’s fashion had for long been about the corset and forming the body to suit the societal ideals. This was the case for the first years of the 1900s too, as the hourglass figure was trending with the pigeon chest in focus, demanding a corset to work the silhouette. Chanel opposed this idea and thought that clothes were to liberate women, make them feel free and elegant. She encouraged women to abandon the corsets and instead go for a loose silhouette, aka the rectangular shape of the 1920s. She also promoted pants for women, a fashion that had been exclusive to men for centuries. By erasing the lines of what clothes were entitled to the respective genders, women wearing pants became a metaphor for women fighting for their righteous place in society. Around the same time, the early decades of the 20th century, women globally received the right to vote, though it often came with conditions and was partly highly excluding.
Unisex Fashion
In the 1970s the next wave of the feminist movement peaked and it was reflected in the fashion, of course. The unisex fashion was cemented during this decade where the frames of typical gender fashion was partly replaced with a more gender neutral fashion. People now shared colors, prints and style of clothes. The jumpsuit is a definite example of this, being popularly used by everyone in the 70s though it today might be considered more of a piece for women. It was an important statement for the societal movement to mark, by the identity of clothes, that men and women are equal.
To state though is that the genderless fashion, then as well as now, is closely related to typical male fashion with neutral, earthy colors, a straight silhouette and subtle prints. We have the jeans, the leather jacket, a t-shirt, a shirt, a blazer etc. Perhaps a tunic, but far from the typical one of women’s fashion. With that said, a genderless fashion reaches for neutrality based on functionality, a fashion that used to be exclusive to men. It’s kind of definite that pants are more useful than a voluminous skirt, but the shying away from prints and colors is in its modern form a reflection of how society today is more comfortable to agree that typical male fashion is better for neutrality. Which is, of course, not one of equality. The fashion world is however partly obeying these unwritten rules with pink clothes for men and bold prints, let’s see if it will reach society too. To remember is that women today are wearing suits which is considered to be empowering, whilst men are ridiculed for wearing a dress.
Black Dress Code
The most recent statement of fashion in the name of the feminist movement is the black dress code that were done at the Golden Globes earlier this year. The dress code was a product of the #MeToo movement as well as Time’s Up, which aimed to highlight the width and depth of the structural injustice and sexism women and marginalized people are exposed to. The Time’s Up movement is about Hollywood and when the Golden Globes came about, wearing black were people’s way of protesting. As Hollywood is in center of the celebrity culture and reaches billions of people globally, it’s of importance that people’s role models are publicly taking a stance for equality. This goes hand in hand with the #AskHerMore movement which is about journalists asking women on the red carpet about their work and not just what they’re wearing.
I personally think it’s crucial that women get asked questions about their work, as that’s what they are mainly there for. But things get a bit ironic and problematic as the same people that don’t want questions about what they wear are the same people that are paid millions of money to wear the creations on the red carpet. I think the problem isn’t that the question shouldn’t be asked, but that everyone should be asked questions about what they wear and not only people in dresses. The red carpet is a commercial event, where clothes are a natural part. If it wasn’t important to show up in the right clothes for the brands as well as the people, the red carpet wouldn’t be the media circus it is today. And if it’s something Hollywood truly care for, it’s publicity. Anyways, the black dress code was only done for the Golden Globes but undoubtedly made a bold statement for the feminist movement.
What are your thoughts on these fashion moments in history? Do you have another favorite? Let’s chat in the comments! Xx
What a perfect post for International Women’s Day! I didn’t know Coco Chanel introduced trousers, that is so awesome!!
Tina
http://www.justatinabit.com
She contributed greatly to the process!! Xx
Oh yes!!! love this post
Mónica Sors
MES VOYAGES À PARIS
NEW POST: BEST LOOKS FROM PARIS FASHION WEEK (I)
Glad you do! Xx
I quit watching Oscars and all the award shows because they seems so superficial. Good to know that there are strong winds of change going on now, maybe I’ll start watching again.
Shireen⎜Reflection of Sanity
I don’t watch the awards either, but it’s about time that women get more recognition for what they’re doing! Xx
great history lesion. I’m obsessed with Coco Chanel. she was such a strong and empowered woman. xx
|Elegant Duchess|
She really promoted a change for womenswear! Xx
I love your point about Coco Chanel having promoted trousers for women, having before then been reserved for men only. I have to admit – I didn’t know she was so instrumental in that change, so thanks for the info! Ahh, always LOVE your history of fashion posts Mia!!
aglassofice.com x
Thank you Gabrielle! There’ll be more fashion history later this week too!! Xx
Some incredible moments in the fashion industry indeed! Thanks for highlighting them!
xx
http://lambassadrice.com/
You’re welcome! Xx
Coco Chanel doesn’t need an introduction, she is one of the most inspiring and iconic women in the history.
Yiota
PinkDaisyLoves
True that, but she what she did needs to be brought up to light every now and then ;)! Xx
LOVED this so much! The ultimate proof that strong women have been in fashion for ages and that we have to continue what they once started. Have a great weekend!
xx, Carmen – http://carmitive.com
YES! I support this. We definitely have to continue with what they started! Xx
Loved your post and the fact that you included the famous quote from Chimamanda!
Rock Renee Blog
Yes, love that quote! Sums up feminism so perfectly! Xx
I never actually knew that about Coco Chanel promoting pants when they were only seen as an item for men, jeez I’ve been so blind to so many of these legends and their struggles. This post was much needed, seems as if I’m going to have to do some more reading now haha.
Amy;
Wandering Everywhere
Haha yes! There’s so much to learn about what the designers did during the 20th Century that helped the movement forward! Xx
This was such an interesting post to read! I hadn’t heard of the #AskHerMore movement, but I do think it’s important to hear more from women beyond what designers they’re wearing (although I do want to hear about that too). Oh and that J.C. Penney ad is hilarious!
Yes I agree with you! It’s a balance to keep for sure! Xx
Such a great post! Have a lovely weekend Mia.
Gemma x
http://www.jacquardflower.uk
I had a lovely one, hope you had a great one too! Xx
These are all great moments/movements! Coco Chanel? Great! Unisex fashion? Great! Everyone can wear whatever the hell they want. As far as red carpets are concerned, I’m glad people are having and using the opportunity to talk about their work and the platforms they care about, instead of how they lost weight. Good God, I’m so glad those days are (predominately) behind us.
amberelb.com
Oh yes, the #AskHerMore movement and Time’s up have really brought up the matter and hopefully change will come with it!Xx
Such a great post, dear! Happy belated Women’s Day! SO glad we connected through blogging!
Have a wonderful weekend, love!
xoxo, Vanessa
http://www.WhatWouldVWear.com
Same here babe, so happy to call you a blog friend! Xx
Hi love
I am so inspired by your post, thank you so much for sharing!
Enjoy your day!
xx Hadasah
http://www.styletolove.com
Glad you’re inspired by the article! Xx
This is such a great post, Happy Women’s Day
xo
http://www.laurajaneatelier.com
Hope you had a great day love! Xx
Very interesting read! This was perfect for International Women’s Day. Thanks for sharing!
Hope you had a lovely day hun! Xx
What a fabulous post Mia!!
Coco Chanel is such an inspiration to me, a real #girlboss!! 😉
Hope youre having a lovely Women’s Day today ♥
xxx
Tina
https://styleappetite.com
She really brought some amazing changes to the fashion world! Hope you had a lovely day hun! Xx
Happy International Women’s Day- it’s been an amazing (if tough) year for women around the world, but we’re all banding together for change and I love it!
-Ashley
Le Stylo Rouge
Oh yes finally it feels like we’re moving towards next step!! It’s time for sure! Xx
Happy International Womens Day honey! Have a nice day! xx
Andreea,
http://couturezilla.com/
Thank you love and same to you! Hope you had a good one! Xx
Great read on fashion for such a day. Amazing.
http://sophieatieno.com
Happy you enjoyed the article love! Xx
Love this post for so many reasons. Chanel was such an incredible fashion icon, and she really changed the game for women.
xo, Whitney and Blaire
Peaches In A Pod
She did indeed! Happy you liked the post! Xx
Unisex fashion all the way! I think that is a concept that is so neat – and although I don’t always love it on myself, it’s beyond chic to me. A big LOL at that ad though because the posing is hilarious. I agree that everyone should be asked about what they’re wearing – male or female. It’s not about the question at all. Loved this post, beautiful! xx
http://www.qustomquinns.com/blog
Hahah as soon as I saw that ad I had to choose it. Such a reflection of the 70s and the idea of unisex fashion! Xx